The idea for the zoo Artis was not about the animals this time. It was about a festival for everyone on earth: “Aardbewonersfestival”.
The concept: See through the eyes of the animals, understand their unique features by experience. The educational lesson: see the impact of human kind through your own eyes.
to experience the unique features of an animal through their own eyes.
The logo is an amplifier of the features in the animal kingdoms. Where one is fury and the other rough. It gives the vibe of living organisms, as you are the living organism in the festival
